Tag: small business

  • Small Business Owners Struggling with Social Media

    Small Business Owners Struggling with Social Media

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    Social media is real, it dominates many of our lives, and it is not going anywhere. If you are a small business owner who is not leveraging social media to connect with leads and clients, you are losing business. According to USA Today, “Facebook is the most widely used social media service, with a 2016…

  • Using The Creative Process To Develop Your Business Idea

    Using The Creative Process To Develop Your Business Idea

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    Staggering statistics show that nearly half of all small to medium businesses (SMB) fail within their first four years of operation. To combat such dire results, technology presents an opportunity for SMBs to thrive through a digital transformation. In his article Six Stages of Digital Transformation, Vala Afshar recommends a digital transformation for SMBs involving…