Category: Web Design
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School Website Design Ideas: A Guide for Administrators
Creating an engaging and informative school website is no small feat. For many parents, teachers, and students, the school website serves as the first point of contact. A well-designed website conveys essential information and reflects the school’s values and ethos. Essential Elements in School Website Design User Friendly Navigation: One of the critical elements…
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How to Boost Your Company’s Website Conversion Rate
High website conversion rates are a sign of an effective marketing strategy. Moreover, website conversions are a clear indicator that what you’re doing in terms of attracting and getting website visitors to do what you want them to do once they arrive at your site is working. Website conversion is the process of someone landing on…
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Top 10 Reasons to Outsource Digital Marketing for Small Businesses
What happens when free-of-charge marketing efforts lack the necessary results? Small businesses across the country are asking themselves should we outsource digital marketing? Without the expansive budgets and in-house resources, smaller businesses attempt to utilize trends such as social media marketing on their own. Often, these efforts fail despite large spans of time invested. At…
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How to Perform a Website Audit to Improve SEO and Conversions
Studies show that more than 25 percent of searchers click the top result in Google. If a website isn’t ranked at or near the top of the search results, it might as well not be ranked at all. The first step toward improved rankings is to know where your pages stand right now. A website SEO audit…
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7 Website Design and Marketing Tips for Growing Your Business
Did you know that over 2 billion people purchase goods and services online every year? E-commerce is on the rise, and businesses are attributing much of their growth to online sources involving website design and marketing. If you want your business to grow, success will largely depend on a well designed and marketed website. Ultimately,…
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Beautiful Websites Don’t Always Drive Conversions. Why Not?
Research suggests that 88% of customers will not return to a website after one bad experience. A common misconception is that ‘bad experience’ refers to the website design alone. But, there is more to securing conversions than just beautiful websites. While a great design is indeed essential for generating sales and other desired actions, it…
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SEO Website Design: Is It Possible To Have The Best Of Both Worlds?
Seventy percent of small business owners don’t consider an SEO strategy when building their online presence. Digital marketing efforts are often delayed until their site goes live. Many believe that Google will rank them high if their website reflects their brand. And that customers will flock to their digital doors within days. Unfortunately, a good-looking website that disregards…
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What is the Average Cost of Website Design for Small Businesses?
In today’s digitally creative economy, every business should have a website to ensure marketing success. Approximately half of all consumers research local businesses online. Here lies your opportunity to showcase that you can provide what buyers need by answering the questions people are asking online. Still, many small business owners fail to build a good…

