Category: Marketing for Schools
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The Marketing Rule of 7: Trust Isn’t Built in a Day
Imagine you need a lawyer—maybe not for something dramatic, but let’s say it’s a big decision, like setting up a business or handling a tricky contract. You’re scrolling through options, slightly overwhelmed. A friend recommends a local attorney, then you spot an ad from them on social media, and later, you find their blog explaining…
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Stand Out Online with School Website Templates
A well-designed website is essential for any school. Your school’s website is the first impression potential parents, students, and staff get, and should showcase your school’s unique spirit. But building a website from scratch can be daunting, especially with limited time and resources. That’s where school website templates come in to assist. School website templates…
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How a School Marketing Agency Can Help Your School Shine
Picture this: tons of schools, all vying for the attention of students and families. In this competitive world, how can your school stand out? Here’s where a school marketing agency comes in. These tech experts help schools tell their unique stories and create marketing efforts that reach the right people. But how exactly can a…
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Decoded: How to Market to Parents in the Digital Age
Are you wondering exactly how to market to parents? You’re not alone — reaching busy moms and dads can feel like a puzzle with missing pieces. But, with the right approach, you can unlock the secrets of connecting with this powerful consumer group. Today, we’re going to break down some winning strategies to help you…
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Quick Guide: A Winning Social Media Strategy for Schools
Parents and prospective students choose schools with a scroll these days. In fact, according to Pew Research Center, the number of parents turning to social media for advice grows each day. Thus, a winning social media strategy for schools isn’t a choice, it’s a necessity. Imagine parents seeing your robotics team on Facebook or students…
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Marketing Highlight: How to Promote a School on Social Media
According to Forbes, in 2023, an estimated 4.9 billion people around the world used social media. Indeed, students and parents alike stay glued to their smartphones, actively scrolling through social media feeds. If you’re wondering how to jump on the trend and promote a school on social media effectively, you’ve come to the right place.…
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How to Craft a Winning School Marketing Plan That Stands Out
Imagine this: a bustling school hallway filled with laughter and learning. While all schools aim for positivity, the world of education has become more competitive. Attracting students and families requires more than just a great atmosphere. You need a plan — a school marketing plan. Think of it like a roadmap that guides you in…
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How to Market A School: Tools & Strategies
Marketing is essential for schools facing the challenge of attracting and retaining students. A strong school marketing plan should reach your target audience, highlight your unique offerings, and ultimately increase enrollment. This guide will show you exactly how to market a school. Keep reading for tools and strategies to effectively market your school and stand…
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Stand Out: Education Website Design Must-Haves
Your website is often the first impression that potential students or parents will have of your school or program. With countless schools and programs vying for their attention, how do you create an education website design that stands out from the crowd? In this article, we’ll explore the main ingredients that will transform your website…
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What Private Schools Need to Know About SEO
A school’s strong online presence boosts visibility and attracts students, which is especially crucial for private schools. Parents are increasingly researching schools online before making a decision. As a result, your school’s website needs to be visible in search engine results pages (SERPs) — the places where parents look for information. This blog will explain…