Category: Facebook Ads

  • Facebook Ads vs Boosted Posts: A Comparative Guide

    Facebook Ads vs Boosted Posts: A Comparative Guide

    Did you know that as of 2020, Facebook had over 2.6 billion monthly active users? Yes, that is over 1/3 of the entire world’s population! Consequently, if you want to reach the greatest number of potential customers possible, Facebook advertising is number 1 in terms of reach. However, a significant number of businesses, both small and large,…

  • Google Ads vs. Facebook Ads: Which is Better?

    Google Ads vs. Facebook Ads: Which is Better?

    Google Ads vs. Facebook Ads? It is a question that marketing experts hear often: which advertising platform is better, Facebook or Google ads? The reputation of these two advertising giants has created a false dichotomy. Many business owners presume they must opt for one or the other, as they would in arguments about Coke vs…

  • Instagram and Facebook Ads for Small Business Marketing

    Instagram and Facebook Ads for Small Business Marketing

    Facebook currently captures nearly 23% of digital ad spending worldwide, and for good reason. Through sophisticated targeting options, it remains unmatched in audience reach for all types of advertisers. Because Facebook owns Instagram, the social media conglomerate offers some of the best ways to reach customers at all stages of the marketing funnel. Facebook ads for small…

  • Facebook Ads for Restaurants & Bars: Dominate the Competition

    Facebook Ads for Restaurants & Bars: Dominate the Competition

    Welcome to the final post of a three part series focusing developing a comprehensive digital marketing strategy involving Facebook Ads. This version of the post will concentrate on helping Restaurants and Bars learn how to leverage Facebook Ads to dominate their competition. I reference a video later in the post, but feel free to watch…

  • Learn How to use Facebook Ads to Dominate Your Competition

    Learn How to use Facebook Ads to Dominate Your Competition

    [vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”.vc_custom_1697215414060{margin-right: 10px !important;margin-left: 10px !important;}”] Welcome to the final post of a three part series, which concentrates on helping…